Privacy Policy

Last updated: 16.6. 2026

1. Who we are

pls fix (me) is not a separate legal entity. It is a brand, drop, and quiet cry for help operated under SmartShark Tech, s.r.o.

The legal operator and data controller of this website is:
SmartShark Tech, s.r.o.
Registered office: Na Rejdišti 70/14, 288 02 Nymburk, Czech Republic
Company ID No.: 23931281
Registered in the Commercial Register maintained by the Municipal Court in Prague, Section C, Insert 435168

For the purposes of this Privacy Policy, SmartShark Tech, s.r.o. is referred to as “we”, “us”, or the “Controller”.

For any privacy question, contact us at:
plsfix-me@smartshark.tech

2. What data we collect

We only collect data needed to operate the site, process reservations or orders, and communicate with you.

This may include:

Email address — when you reserve a cap, join a waiting list, or subscribe to drop updates.
Name and delivery details — if you place an order.
Order and payment information — processed through Stripe or another payment provider.
Basic communication data — if you contact us by email, form, or social media.
Consent records — when you accept cookies, terms, or marketing communication.
Basic technical data — such as browser type, device type, IP address, and necessary cookies required for the site to function.

We do not store your full card number. Payment details are handled by the payment provider.

3. Why we use your data

We use your personal data for the following purposes:

To process your reservation or order — including payment confirmation, fulfilment, delivery, customer support, and possible returns.
To send drop updates / newsletter — only if you signed up or gave consent.
To respond to your messages — when you contact us.
To meet legal and accounting obligations — for example keeping invoices or transaction records.
To protect our rights — for example in case of a dispute, fraud prevention, or misuse of the site.
To improve the website — only if analytics cookies are enabled.

4. Legal basis

We process your data under the following legal bases:

Performance of a contract — when we process your reservation, order, payment, or delivery.
Consent — when you sign up for newsletters, drop updates, or allow optional cookies.
Legal obligation — when we must keep accounting or tax records.
Legitimate interest — for basic communication, site security, fraud prevention, and protection of our rights.

For tax documents, Czech law generally requires retention of VAT tax documents for 10 years from the end of the relevant tax period.

5. Payments & Stripe

Payments may be processed by Stripe or another secure payment provider.

We receive payment confirmation and basic order information, but we do not receive or store your full card number.

Stripe or the relevant payment provider may process your data as an independent controller or processor according to its own privacy policy.

6. Who we share data with

We only share your data where necessary.

This may include:

payment providers
hosting and website providers
e-commerce tools
delivery providers
email and newsletter tools
accounting or tax advisors
public authorities, if required by law.

We do not sell your personal data.

7. How long we keep it

We keep your data only for as long as necessary.

Order data — for the time needed to complete the order, handle returns, complaints, and protect our rights.
Accounting and tax records — for the period required by law.
Newsletter data — until you unsubscribe or withdraw consent.
Communication data — for as long as needed to respond and, if necessary, protect our rights.
Cookie consent records — for as long as needed to prove your choice.

8. Your rights

Under GDPR, you have the right to:

access your personal data
correct inaccurate data
request deletion of your data
restrict processing
object to processing
request data portability
withdraw consent at any time
lodge a complaint with a data protection authority

In the Czech Republic, the supervisory authority is:

Úřad pro ochranu osobních údajů
Website: uoou.gov.cz

You can contact us about your rights at:

plsfix-me@smartshark.tech

The GDPR rights include, among others, access, rectification, erasure, restriction, objection, portability, and the right to complain to a supervisory authority.

9. Cookies

Cookies are small files stored in your browser. They help the website work properly, remember your choices, and, if you allow it, help us understand how the site is used.

We use the following types of cookies:

Necessary cookies

These cookies are required for the site to work.

They may be used for:

page loading,
security,
checkout,
cart or reservation functionality,
cookie consent storage.

These cookies do not require consent because the website cannot function properly without them.

Analytics cookies

These cookies help us understand how visitors use the site.

They may show us:

which pages are visited,
how users move through the site,
whether the drop page works properly,
basic performance statistics.

We only use analytics cookies if you give consent.

Marketing cookies

These cookies may be used to measure campaigns or show relevant content.

We only use marketing cookies if you give consent.

10. Managing cookies

When you first visit the site, you can choose whether to accept or reject optional cookies.

You can change or withdraw your cookie consent at any time through the cookie settings on the website.

You can also block or delete cookies in your browser settings.

11. Security

We use reasonable technical and organisational measures to protect your personal data against loss, misuse, unauthorised access, or disclosure.

That said, no website, payment system, or online service can be guaranteed to be completely secure.

12. Changes

We may update this Privacy Policy from time to time.

The latest version will always be available on this page.